The Voice of BBC Long Melford sent me a link to the Howies site. Check it out. It is one of those brands that is all connected up and is lovely and fluffy and you sort of want to buy from them even if you aren’t into ‘sk8r’ gear.
Like Innocent smoothies with their ‘Banana phone’ etc.
Or little things like Google telling you that you are looking at ‘1 – 20 of hundreds‘ of emails. It’s all you need to know and it makes you smile.
What a touchy-feely post! It is to compensate for the previous rant…
To be fair, the mere mention of Howies in the office sparked an almost romantic review of the joys of being their customer from one of my colleagues.
Let’s applaud them for the efforts in customer experience and their human-centred brand. Hurrah!
